Gerbera Cartwheel® Strawberry Twist wins FleuroStar - our new color sensation for pots awarded by Fleuroselect
Syngenta Flowers’ first true semi-double bi-color Gerbera jamesonii Cartwheel Strawberry Twist has succeeded the Lanai Twister Red, and won the FleuroStar Award 2013/2014.
The fifth edition of the FleuroStar Contest took place during the Flower Trials last June at eight locations in The Netherlands and Germany. The competition was tough, but we are proud to announce that our Gerbera jamesonii Cartwheel Strawberry Twist came home with the FleuroStar Award and became “the new plant with the wow effect 2013/2014.”
The winner was announced at the annual Fleuroselect Gala dinner that was held in Slot Holckenhavn, Denmark, on Friday 5th July. Syngenta’s Head of Sales Luit Mazereeuw accepted the prize from Fleuroselect President Nils Klemm and Jan Sijm, Chairman of the FleuroStar Committee.
Very attractive, supersized, broad color range
According to the jury, our award-winning Gerbera offers “very attractive, supersized semi-double flowers with a broad color range, ensuring a true wow effect. Cartwheel® Strawberry Twist is an eye-catching variety that will appeal highly to the consumer.”
Cartwheel® Strawberry Twist: a flower bouquet for pots
Cartwheel® Strawberry Twist is the first true semi-double bicolor Gerbera for pots. Breeder Kathryn Verlinden: “I was inspired by the huge range of color patterns existing in cut flower Gerberas. Already nine years ago, we started experimenting with the introduction of cut flower genetics into pot Gerberas. Cartwheel® Strawberry Twist offers the color explosion of a cut flower Gerbera bouquet to pots and containers for both the home and patio.”